Florida Huddle is the premier appointment-based tradeshow showcasing all the Sunshine State has to offer for domestic and international tour operators and wholesalers. One of VISIT FLORIDA’s signature events, Florida Huddle is perfectly timed for success and is a contracting cornerstone for hundreds of buyers. Every region of Florida is under one roof, with destinations, attractions and properties prepared to network and conduct business.

Domestic and international tour operators and wholesalers attend to do business and are responsible for sending several thousand to several million travelers to Florida annually. Each buyer has to qualify to be hosted and have to feature Florida as a destination.

Organizations trying to sell or market to you will NOT be accepted as a buyer attendee. Suppliers also have access to global exposure from a distinguished media delegation which produces Florida-focused editorial pieces published worldwide.

The Huddle Process
About six weeks prior to the show, the appointment requesting period will begin. Each appointment book includes up to 44 one-on-one appointments. Appointment are 12 minutes, with a three minute break to get to the next one.

This appointment requesting period will close about two weeks before the show. Appointment schedules are then filled based on attendee requests. This computer-generated process fills appointments schedules first with mutual requests, then requests made by buyers, followed by requests made by suppliers.

Attendees will have the opportunity to directly communicate with other delegates. Attendees can add, reschedule, or cancel appointments. This can be done from any computer or in the Florida Huddle app.

Please visit this page for an overview of standard and optional registration options.

Many sponsorship opportunities include an exhibitor booth. For more information, visit the Sponsorship Opportunities page or contact our Sponsorship Sales Team at or 877-435-2872.

Buyer? Visit this page for more information.